Bawaal: Varun Dhawan & Janhvi Kapoor’s Film SOLD To OTT Due To THIS Reason
'Bawaal,' starring Janhvi Kapoor and Varun Dhawan, will go direct-to-digital. A few days later, we once more broke the news first that the movie would have its direct-to-digital debut on Amazon Prime on July 21, 2023. And now, we have further inside information about Bawaal's decision to have a direct-to-digital launch.
Reportedly industry sources claim that Sajid Nadiadwala has a fantastic agreement with Amazon Prime Video for the direct-to-digital release of the movie.
A source reveals, "In times when the OTT market is crashing, Sajid Nadiadwala got a deal of Rs. 110 crores from Amazon Prime Video. As known by everyone, Bawaal is not your run-of-the-mill commercial film, and the offer from Amazon gave Sajid and his team the security of assured returns. Varun and Janhvi also agreed to this decision as the film does not have those commercial trappings."
(Also Read: Varun Dhawan To Star Alongside Telugu Star Ravi Teja In The Remake Of Tamil Film 'Maanaadu' (Details Inside))
Insiders claim that Sajid, Varun, and Nitesh are confident in the potential of 'Bawaal' and plan to expand the movie online. The movie will actually have 200 premieres worldwide, with the world premiere taking place in Paris. After 'Judwaa 2' and 'Kalank,' Nitesh Tiwari's 'Bawaal' marks the third time Varun Dhawan and Sajid Nadiadwala have worked together.
On July 21,2023 the movie will be available on Amazon Prime Video.
